About BehaviorWorks
Pioneering ethical game design through behavioral science and data-driven insights
Our Mission in Game Analytics
BehaviorWorks was founded to help game developers better understand player behavior through data-driven insights. We provide studios with analytics tools and behavioral mapping capabilities to support informed design decisions.
Our platform combines telemetry, visual behavior mapping, and design pattern resources to help game developers analyze player interactions and understand user engagement patterns.
Data-Driven Design Approach
We focus on data-driven design approaches, where understanding player behavior patterns informs design decisions. Our toolkit helps developers to:
- Analyze player behavior patterns and preferences
- Test different design approaches and mechanics
- Measure the impact of design decisions on player engagement
- Make informed choices based on actual user data
Responsible Analytics Practices
BehaviorWorks is committed to responsible analytics practices and player privacy protection. We work with studios who value transparent data collection and respectful player engagement approaches.
Our features and design patterns focus on providing useful insights while maintaining appropriate data privacy standards and supporting sustainable game development practices.
Analytics Platform Features
Our platform combines telemetry collection with visualization tools, making behavioral data accessible to designers, producers, and analysts. The insights help teams understand player patterns during development and post-launch analysis.
From cohort analysis to A/B testing frameworks, our tools are designed to scale with studio needs while maintaining data privacy and security standards.
Global Reach and Community
Based in Rio de Janeiro, Brazil, BehaviorWorks serves game studios worldwide, from indie developers to AAA publishers. Our team combines expertise in data science, game design, and software engineering.
We work with game developers who value data-driven design approaches, sharing insights and best practices that support informed decision-making in game development.